Our task was to develop a new brand with a redesign of their logo, and all visual communications solutions.
The Spectrum is a unified theory about teaching and learning. It is a comprehensive framework for understanding the teaching/learning process. The Spectrum paradigm originated in the 1960s and has continued to be researched, developed, and implemented in classrooms around the world.
The project included:
• Logo redesign
• Letterhead
• Business cards
• Invitations
• Motion design (over 30 videos created)
• Presentation design
• Concept Visualization (3D models, illustrations, infographics)
• 3D characters
• Website
